Simple
Flat. For small sizes, print and favicons.
Brand guidelines
Logos, colours, typefaces and social images for Marble and its two businesses, Marble Markets and Marble Compute. Press covering Marble and the Marble team can use everything here. Use each file as it is, choosing the version made for a light or dark background.
The mark
Carved
The flat mark with the stone’s shading drawn in.
Full
The rendered stone, as on the site. Transparent PNG, 2048 px.
The lockup
Simple
The flat mark and the wordmark. The letters are outlines, so no font is needed.
Carved
The carved mark and the wordmark.
Full
The rendered stone and the wordmark, as in the site header. Transparent PNG.
Marble Markets and Marble Compute
Marble Markets
The coin, the wordmark and the business name.
Marble Compute
The wafer, the wordmark and the business name.
Social
Light
X header
Marble, Marble Markets and Marble Compute on the stone.
LinkedIn cover
For Marble’s company page. The X header’s design at LinkedIn’s proportions.
LinkedIn profile background
For a person’s profile, which is a different shape from the company page.
Profile picture
For X. X crops it to a circle.
LinkedIn square
A square of the stone, for LinkedIn’s logo frame.
Dark
X header
LinkedIn cover
LinkedIn profile background
Profile picture
LinkedIn square
Typefaces
Powering the world's frontier markets with capital and liquidity.
Tenor Sans
The wordmark and the tagline. In the wordmark the B carries the mark’s vein, so use the logo files rather than typing it. Free from Google Fonts.
Marble Markets and Marble Compute
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
0123456789
Geist
Everything else: headings, text and the business names in the lockups. Free from Google Fonts.
Colours
Stone
- Obsidian
#2d2a28Dark backgrounds; text on light ones. - Deep obsidian
#1e1c1bThe darkest ground, behind the stone. - Ivory
#faf7f2Light backgrounds; text on dark ones. - Chalk
#eeeae3The ground of the Carrara stone.
The two businesses
- Sage
#acb2a3Marble Markets. #505748 on light backgrounds. - Sand
#cfc5b3Marble Compute. #625749 on light backgrounds.
Usage
- Leave clear space of half the mark’s width on every side of the mark or a lockup.
- Smallest sizes: the mark at 16 px wide, a lockup at a 10 px cap height. Smaller than that, use the mark alone.
- Don’t recolour, outline, stretch or add effects to the mark, the wordmark, the coin or the wafer.
- Set logos on a flat colour or on the Marble stone of the social images, not on other photographs or textures.
- Write the names as Marble, Marble Markets and Marble Compute. MARBLE in capitals is the logo, not the name in a sentence.